Google recently released a video which highlights some very useful facts about what they learned by analyzing search behavior in 2010. The data was compiled from over 60 research studies to better understand how consumers are utilizing the web.

Take a look at the video below as Google reveals some of the most powerful facts about online consumers:

Highlights:

• 89% of consumers started their holiday shopping online
• Portable PC shoppers do an average of 14 searches during their shopping process
• Consumers are 4 times more likely to visit the advertisers’ site, search for the brand or watch the company’s videos after being exposed to their ads on the YouTube homepage
• 60% of Moms search for coupons or special offers
• 64% of dating search referrals from Google become new members
• Across Financial Services advertisers: For every 10 applications search drives online, search drives another 4.5 offline
• Over 70% of TV, movies & gaming fans visit sites on the Google Display Network every day
• 25% of auto purchasers utilize the Mobile Web while researching their latest new vehicle
• 75% of patients research symptoms online before discussing them with their doctors
• 40% of travelers search for consumer reviews online before booking their next trip